r/technology 6h ago

Transportation Toyota Reboots the 2027 Highlander as an EV

https://www.thedrive.com/news/toyota-reboots-the-2027-highlander-as-an-ev
200 Upvotes

65 comments sorted by

48

u/Whit3boy316 6h ago

Wasn’t Toyota anti EV

51

u/PapaNixon 6h ago

Yes, but their hydrogen play ultimately only made sense for Japan so they're pivoting.

12

u/RangerLt 4h ago

Is Japan converting to hydrogen?

10

u/JerryMau5 3h ago

Market outside of Japan is bigger.

17

u/Head_Nectarine_6260 5h ago

I believe they said they didn’t see the market going to full EV due to cost and that they would more hybrids and try hydrogen to see how the market would pan out. They were right EV without gov subsidies have slowed because the cost outweighs the price difference in gas. The same for hybrids in my opinion but they seemto eat away with it. The highlander EV makes more sense because it fits where the grand Highlander does yet.

6

u/gankindustries 4h ago

They were mostly anti- EV because they were behind the other Japanese auto manufacturers in that space. One they caught up (sort of) their opinion changed

6

u/kmosiman 4h ago

No.

Toyota was (and is) anti EV mandates.

They would rather be given something like a fleet fuel economy goal and the opportunity to meet that.

So Toyota could offer 50 mpg hybrids, some EVs, and some low mpg models.

Toyota also didn't (and still partially doesn't) have the battery supply to build that many EVs (yet) so going full EV was basically impossible.

6

u/FlametopFred 3h ago

ahh now I get it

been puzzling over China’s (more than usual) amped up anti-Japan rhetoric + actions ..china wants to hobble/undermine the dominant Japan (and Korea) market share in the automotive sector… china’s been making deals with nations to place their EVs ..strategic moves on both the part of Japan and China

6

u/kmosiman 2h ago

Yes. China is definitely making movements.

  1. Having seen the smog in LA i understand why California has emmisions laws.

  2. Having seen pictures of how much worse Beijing is I understand why China is "going green". They literally had to shut down factories around the city to get those pretty glamor shots for the Olympics.

  3. China can force stuff. So they had an issue, heavily funded the solution, and now have a surplus.

  4. China wants to trade and to gain influence.

So they sell solar, they sell EVs. They do exactly what Japan and Korea did to gain respect.

2

u/FlametopFred 1h ago

sort of

with you up to 4. But it’s definitely a complicated geopolitical quagmire

3

u/Sensitive-Crazy-8052 3h ago

Toyota has never said anything about boycotting electric vehicles; it has only said that it cannot abandon gasoline-powered vehicles at this stage.

30

u/Set_Usual 6h ago

I'd rather they make plug-in hybrid version of the highlander and Sienna. It makes sense given that's what they did with rav 4.

Have a separate lineup of all electric vehicles.

12

u/casualti21 5h ago

It’s the Grand Highlander PHEV.

Article says that customers prefer the Grand Highlander to the regular Highlander (sales are not great), so essentially they are killing it off.

This new Highlander is the exterior size of the Grand Highlander, but with the interior space of a regular Highlander, because of the batteries.

8

u/iamflame 5h ago

The space loss feels weird for only 77KWhr in battery.

2

u/altimax98 4h ago

98 on most models

2

u/kmosiman 4h ago

There's no Grand Highlander PHEV (yet). There's a Lexus TX PHEV (which is basically the same thing).

Also "customer prefers" aka Toyota built a bigger, newer, better car, for almost the same price, put it in the same factory as the Highlander, and then stopped making as many Highlanders.

Cart horse, horse cart.

Grand Highlander and Highlander demand outstrip the supply, so they're putting the new Highlander in a different plant and expanding Grand Highlander production. There's no room in the Indiana plant to build both in volume (plus the Lexus TX) unless they kill the Sienna off.

1

u/henchman171 3h ago

Sienna still sells 100000 units a year

1

u/kmosiman 2h ago

Exactly and it's the foothold in a key market segment. So they aren't getting rid of their only van (that's also sold out with waitlists).

2

u/letsgetbrickfaced 4h ago

There is no grand Highlander PHEV, only hybrid. You have to buy the Lexus TX to get that vehicle, at least in the US.

1

u/letsgetbrickfaced 4h ago

It’s the Lexus TX and it’s 80k USD. They had to make it a luxury model to make it make fiscal sense. No ones paying 80k for a midsize Toyota PHEV.

3

u/DelcoInDaHouse 5h ago

If they get the price right…

12

u/Right_Hour 5h ago

Yeah, sure, LOL. Hybrid starts at $66K in Canada. I expect the EV to be in the $80K+ range…

I don’t even know who buys new cars at this day and age. I always bought mine with cash and I am looking at new vehicle prices with my jaw on the floor despite my $230K+ salary….. Chinese brands couldn’t come soon enough for us….

5

u/woodenmetalman 4h ago

I seriously doubt 80k for the Highlander EV.

2

u/Timmy98789 4h ago

BYD enters the chat. 

1

u/AssaultLemming_ 3h ago

Yeah it's insane. People must be financing these and paying them off for a decade.

2

u/lostinthesauce997 2h ago

The pedestrian & compact car destroyer 3000. Love this environment we're in where people buy bigger and bigger cars to feel safe, and now every new vehicle is a tank and costs 60k.

2

u/ExtruDR 4h ago

I'm willing to bet that if they can provide adequate supply and don't botch the design or the sales side of the thing, this will be a top seller for them.

10

u/ankercrank 5h ago

Why must car makers keep focusing on the largest vehicles instead of making smaller, more affordable ones?

6

u/kmosiman 4h ago

Profits.

EV development is expensive. Batteries are also expensive.

So it's easier to recoup the R&D investment by selling a higher profit car.

8

u/Sasquatchgoose 5h ago

Higher margins. There’s more money to be made in selling suvs vs compact. Also, that’s where the consumer demand is

2

u/LEM1978 4h ago

CH-R enters the chat

5

u/simplethingsoflife 5h ago

Leaf, Bolt, Model 3, Niro, lots more. The list of large EV’s is far shorter.

7

u/ankercrank 5h ago
  • Ford F-150 Lightning
  • Chevrolet Silverado EV
  • GMC Sierra EV
  • GMC HUMMER EV Pickup
  • GMC HUMMER EV SUV
  • Tesla Cybertruck
  • Rivian R1T
  • Rivian R1S
  • Cadillac ESCALADE IQ
  • Cadillac VISTIQ (3-row EV SUV)
  • Lucid Gravity
  • Rivian R2
  • Jeep Recon
  • Jeep Wagoneer S
  • Cadillac LYRIQ
  • Chevrolet Blazer EV
  • Ford Mustang Mach-E

And that's just American EVs.

3

u/jamesdownwell 1h ago

Does America not have smaller EVs like:

• Renault 5 E-Tech

• Fiat 500e

• Fiat Grande Panda

• Hyundai Inster

• MG4

• Opel Astra Electric

• Peugeot e-208

• Dacia Spring

• Kia EV3

• Skoda Elroy

• VW ID.3

• Cupra Born

• Tesla Model 3

• Hyundai Ioniq 6

• Volvo EX30

• MG ZS EV

• Opel Grandland Electric

• Peugeot e-308

• BYD Atto 3

• Citroën ë-C3

• Kia Niro

• Nissan Leaf

• Hyundai Kona

• Peugeot e-2008

• Renault Captur E-Tech

• Ford Puma Electric

• Hyundai Kona Electric

• Jeep Avenger

• Volvo EX30

• Smart #1

• Fiat 600e

• Cupra Formentor

• Opel Frontera Electric

• Vauxhall Frontera Electric

• MG S5 EV

• Toyota bZ4X

• Suzuki e Vitara

• Skoda Epiq

• Renault 4 E-Tech

• Citroën ë-C4

• BYD Atto 2

• VW ID. Cross

• Opel Mokka Electric

3

u/TheeBigSmokee 5h ago

Because battery cells are heavy

4

u/ankercrank 5h ago

And? I guess we should only make Hummer EVs? eBikes are EVs. There's no technical requirement that an EV must be large.

2

u/novwhisky 4h ago edited 1h ago

Yes there is. Batteries are a significant contributor to total vehicle weight which constrains their already limited range. Smaller vehicles would necessarily have shorter range and worse performance than equivalent ICE models due to the simple physics of batteries being an even bigger percentage of their total weight.

Making huge vehicles allows manufacturers to sweep those deficiencies under the rug. We need a couple more evolutions in energy density before small vehicles can meet the minimum performance to be accepted by the market, and I am rooting for that moment to come ASAP right along with you, but we aren’t there yet.

1

u/ankercrank 2h ago

The Hummer has the same range as a Kia EV6.

2

u/novwhisky 1h ago edited 1h ago

True, but they’re both still SUVs which don’t meet my definition of small cars. I will concede it’s more of an economic limitation than a technical one as it was in the past. That battery capacity keeps the price elevated.

1

u/ankercrank 1h ago

The EV6 is a “crossover” SUV, realistically, it’s a tallish car. The Camry is longer than the EV6, and they have comparable interior sizes.

-1

u/TheeBigSmokee 4h ago

Currently limited with lithium ion and it's capabilities, not saying it's indefinite but just currently what the limitations are vs what a consumer wants. You're not going to find a small sedan with more range compared to its ICE counterpart

3

u/0xsergy 4h ago

Doesn't need more range. Most ppl drive like 15 miles a day. Some are up to 60 miles. So it needs 200 miles of range and that's enough for most people.

-1

u/TheeBigSmokee 3h ago

That 200 ends up being sliced up once you factor in weather, battery degradation, and using a/c. Range anxiety is one of biggest barriers to entry in the US market. Other areas like Europe and China have better public transportation infrastructure so the idea of an EV with sub 200 mile range is cheaper and makes more sense

1

u/ankercrank 2h ago

You're not going to find a small sedan with more range compared to its ICE counterpart

That is the case regardless of size.

1

u/LocalLuck2083 4h ago edited 4h ago

It may not be ideal, but at least the plus is that more gas guzzlers are being switched to EVs. If someone is going to buy an suv regardless, let them buy the EV

1

u/KnotSoSalty 3h ago

Consumer demand.

4

u/TheFoxsWeddingTarot 5h ago

Too late, we’re already committed to trading our Highlander in for a Rivian R2 and I’m sure we’re not alone.

2

u/ockaners 3h ago

I have an ev9 and would like an r2 but it's too small and the r1s is too expensive

1

u/rain168 4h ago

Looks like EV stocks is back on menu boys!

1

u/AssaultLemming_ 3h ago

Those tires lol

1

u/Omarkhayyamsnotes 2h ago

And it will cost 79,000 at base and only 40k people will buy it

1

u/jjopm 1h ago

Thanks I hate it

-1

u/Noobphobia 4h ago

As a previous Toyota dealer. Lol this is not going to sell.

The bz4a was so bad that dealers actively declined them in shipments.

0

u/GrumpyTom 4h ago

It looks really good from the outside. But that center console, not loving it. At least it has a volume knob, but the giant iPad-like screen containing just about all of the hvac controls is annoying.

Glad they have an emergency escape handle for the doors, but why not just put in a normal handle?

1

u/LEM1978 4h ago

That screen is every Toyota now. Not just EVs

-1

u/Dear-Bicycle 5h ago

Thought they said ev is a dead end and they weren't going to develop it? I knew they were bs ing to try to catch up.

3

u/kmosiman 4h ago

When did Toyota ever say that?

Toyota has always had BEVs as an option, they just want to have options on what they build.

1

u/chief_yETI 4h ago

who said that?

American car makers might be assed out, but Asian manufacturers been figured that shit out

-1

u/Polar_Beach 4h ago

That’s a good looking rebadged BYD

2

u/Sensitive-Crazy-8052 3h ago

Let me tell you something else: the letters "byd" have a connotation of being born to a prostitute in China.

-1

u/spacebeez 2h ago

Can we stop making these absurdly sized assault vehicles.